36-Hr. GA Broker CE Package

Effective brokerage management requires strong leadership, strategic decision-making, and a deep understanding of workforce dynamics. This course equips real estate brokers with the knowledge and skills necessary to build, manage, and support a high-performing sales force. Brokers will explore key aspects of brokerage leadership, including management styles, work-life balance, diversity and inclusion, and employee motivation.

Through this course, brokers will review best practices for recruiting and hiring sales associates, structuring compensation plans, and ensuring compliance with labor and licensing laws. Additional topics include onboarding new team members, implementing effective training programs, fostering a positive team environment, and addressing personnel challenges. By the end of the course, brokers will be prepared to create a thriving, compliant, and well-managed brokerage that supports both business success and agent growth.

Running a successful real estate brokerage requires more than strong sales skills—it demands strategic business management, financial acumen, and risk mitigation strategies. This course provides brokers with the essential knowledge to effectively manage the operational, financial, and marketing aspects of their firms. Participants will explore key topics such as office systems, facility management, budgeting, financial planning, and income generation. Additionally, the course covers branding, marketing strategies, and regulatory compliance to help brokers enhance their company’s reputation and long-term success.

Brokers will also learn best practices for information management, risk assessment, and legal safeguards to protect their firm’s assets, data, and professional standing. Through a comprehensive approach, this course equips brokers with the skills needed to minimize expenses without sacrificing service, strengthen their firm’s market presence, and ensure business continuity. By the end of the course, brokers will be prepared to make informed decisions that drive efficiency, profitability, and sustainable growth.

Georgia’s licensing law exists to protect the public from incompetent, dishonest licensees, establish minimum standards for the licensing of brokers and salespersons (including licensee education and qualifications), establish and uphold high standards within the profession, and ensure that the profession allows healthy and fair competition for its licensees.

This three-hour course covers these topics under Title 43, Chapter 40, of Georgia’s Statutes and Codes, and the rules and regulations of the Georgia Real Estate Commission, specifically under 520-1.

Course highlights include:

• License status as it relates to prohibited conduct
• Requirements when transferring a license from one firm to another
• Trust/escrow account management requirements
• Unfair trade practices and violations, including advertising
• Brokerage relationships and their agreements
• Management responsibilities of real estate firms
• Rules and regulations for advertising
• Proper handling of real estate transactions
• Licensees acting as principals
• Activities and scenarios to provide real-world context for course content

Proper document management provides proof that a licensee did what was required, when it was required. It serves to protect the consumer and it reduces the licensee's risk of litigation.

Get ready to become more comfortable with selecting and using transactional documents. 

Course highlights include:

• Common documents used in real estate transactions
• Common contract clauses, addenda, and contingencies
• Avoiding the unauthorized practice of law
• Multiple offer management
• Document signatures, notarizations, and identification
• Transaction management methods and best practices
• Document management and retention methods and best practices
• Technology and security for document management
• Legalities of electronic communication
• Activities and scenarios to reinforce key concepts

Real estate professionals wear many hats: expert communicator, attentive listener, trustworthy confidant, obedient servant, loyal advocate, and knowledgeable educator, to name just a few. To juggle these roles effectively—and within the lines of the law—licensees must remain informed. Real estate professionals are in a position to provide an invaluable level of consumer protection as they support consumers through their real estate transactions.

This course explores licensees' role as advocate and educator, and how they can protect consumers and their business from the threats of antitrust and fair housing violations and predatory lending. We'll start by looking at what federal protections are in place to combat these unfair practices. We'll also provide the steps you can proactively take to protect the consumers you work with day in and day out and the business you've worked so hard to create.

Course highlights include:

• Federal antitrust laws and violations
• Avoiding antitrust violations and protecting consumers from them
• Antitrust complaint process and penalties
• Federal fair housing laws and violations
• Redlining, blockbusting, and steering
• Buyer love letters
• Fair housing complaint process and penalties
• Predatory lending
• Truth in Lending Act
• Home Ownership and Equity Protection Act
• Protecting consumers from predatory lending
• Reporting predatory lending

Whether you're representing a seller who's listing a high-efficiency home or working with a buyer to find one, it's important to be able to recognize a home's green features and the value they bring to the property. This means understanding the benefit of big-ticket green items such as solar panels, wind turbines, geothermal heating and cooling systems, solar water heaters, or even energy-efficient windows, as well as knowing the value in quick-and-easy updates like low-flow faucets, LED lighting, and smart thermostats. It also means knowing the difference between HERS and HES and SEER and LEED. Of course, greening up a home isn't cheap. Letting your clients know about available federal and state programs and incentives is another way you can ensure your clients are getting the best service around.

Course highlights include:

• An overview of the green home movement
• Green terminology, certifications, and ratings
• A review of energy-efficient upgrades, including solar panels, wind turbines, geothermal heating and cooling systems, solar water heaters, and more
• Tips for assisting green homebuyers and sellers
• A review of the FHA's Energy Efficient Mortgage and the 203(k) Rehabilitation Mortgage programs
• Qualifications for the DOE's Weatherization Assistance Program
• Interactive activities and scenarios to seal in the new information and frame it in everyday context

Attacks on real estate professionals have made headlines at an alarmingly more frequent rate in recent years. After an incident where a licensee is harmed, everyone vows to do better, and the topic of safety is pushed to the front of training schedules. Then complacency sets in.

Criminals count on complacency.

This course reviews studies and statistics of safety issues in the real estate industry, and best practices for personal safety.       

Course highlights include:

• Crime statistics and studies that challenge preconceived notions
• Risk factors and vulnerabilities that unique to real estate professionals
• Case studies to illustrate how criminals target their victims
• How to develop a personal warning system and trust your instincts when something feels “off”
• Activities and scenarios to provide real-world context for course content

The inspection period is a big hurdle to jump over on the way to closing. The inspector’s job is to call out defects. The buyer agent’s job is to negotiate repairs. The seller agent’s job is to mitigate damage. It can sometimes be hard to hold a deal together.

Protecting your buyer as a buyer’s agent means understanding the importance of the home inspection contingency and its deadlines, and identifying the need for specialized inspections.

Protecting your seller as the listing agent means helping the seller understand disclosure obligations, prepare for the inspection, and respond to a buyer’s reasonable repair requests.

Course highlights:

• The importance of the inspection contingency
• The licensee’s role in the inspection process
• Licensee and seller disclosure obligations
• Red flags related to common structural, plumbing, and electrical issues
• Specialized inspection types addressing radon, asbestos, sewer lines, septic tanks, mold, lead, and wells
• Interactive activities and scenarios